Adidas is a truly global sports brand, renowned for its uber cool collections and celebrity collaborations. This flagship store is home to a full range of men's, women's and kids clothing and sporting equipment in sleek, high-tech, and well-designed surroundings.
415-419 Oxford St, London
Across four floors, adidas LDN features the very best of the brand across sport and style including the widest range of football apparel and footwear, the latest Originals designs and collaborations including adidas YEEZY, alongside adidas by Stella McCartney and Y-3 specific areas.
Throughout the whole store, consideration has also been given to respecting and protecting the environment by using a large range of sustainable and responsibly sourced materials including recycled plastic, foam and textiles.
Just as adidas LDN sits in the heart of London, the city runs through the heart of the store. Bespoke ‘LDN’ product has been designed and will be exclusively sold in-store. Each floor of the store features also original commissions from London artists.
Most strikingly, a Union Jack installation made from 1,000 national flags celebrates the ‘city of a thousand nations’; a diversity also reflected by an in-store team who speak 31 different languages.